Free Course Beginner

SEO Essentials with KWT Digital

Learn search intent, keyword research, indexing and SEO fundamentals through 6 concise modules — then take a basic certification exam.

  • Lessons + study material
  • Practice exam
  • Certificate included

No account required. Open the course, complete lessons and quizzes in your browser — progress is saved locally.

What you’ll learn

This free beginner course builds a clear foundation in SEO — enough to understand how search works, optimize a page at a basic level, and prepare for your certification exam. Advanced depths live in paid courses.

  • Understand how search engines crawl, index and rank pages
  • Identify keywords and search intent for basic research
  • Optimize titles, headings, URLs, links and image alt text
  • Learn crawling, indexing, sitemaps and robots.txt concepts
  • Get an introduction to backlinks and ethical SEO practices
  • Use a basic SEO checklist and prepare for the exam

Course curriculum

Total 6 modules · 18 lessons · Suggested 60–90 minutes + exam

01

SEO Fundamentals

SEO ka basic concept samajhna.

 3 lessons
  1. 1 What Is SEO?
  2. 2 How Search Engines Work
  3. 3 Organic Search vs Paid Search
02

Keywords & Search Intent

Relevant keywords aur user intent identify karna.

 3 lessons
  1. 4 What Are Keywords?
  2. 5 Understanding Search Intent
  3. 6 Basic Keyword Research
03

On-Page SEO Basics

Ek webpage ko basic SEO ke liye optimize karna.

 3 lessons
  1. 7 SEO Title and Meta Description
  2. 8 Headings, URLs and Content
  3. 9 Internal Links and Image Alt Text
04

Technical SEO Fundamentals

Core technical concepts — advanced implementation nahi.

 3 lessons
  1. 10 Crawling and Indexing
  2. 11 XML Sitemaps and Robots.txt
  3. 12 Basic Website Health and Mobile-Friendliness
05

Off-Page SEO Basics

Backlinks aur ethical SEO practices ka introduction.

 3 lessons
  1. 13 What Are Backlinks?
  2. 14 Link Quality and Relevance
  3. 15 Basic SEO Best Practices and Common Mistakes
06

SEO Practice & Certification Preparation

Concepts revise karna aur exam ke liye prepare hona.

 3 lessons
  1. 16 Introduction to SEO tools
  2. 17 Basic Website SEO Checklist
  3. 18 Revision and Practice Quiz

Certification exam: 30 multiple-choice questions · Suggested passing score 70% · Unlock after course completion · Free downloadable certificate with verification ID after you pass.

What you will learn

Duration & assessment

Suggested study time about 6–8 hours including quizzes. Certification exam: 30 questions, suggested pass 70%. Certificate ID uses the KWT-SE- prefix and can be checked on our verification page.

Related courses

On-Page SEO Certification · All courses · Practice exams

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